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Expert Advice

How can I anticipate what my customers want?

You do your best to keep loyal customers and keep the return trips up.

How do you keep track of your customer's preferences to ensure they are happy with the service you provide?

InTRact helps you to organize, filter, sort, and even group your patrons according to whatever they prefer, be it a favorite drink, a sports team they love, a singer or type of music they want to listen to.  You can then use this information in creating targeted promotions and offering the right comps to customers - not only will they be pleased to receive but will feel valued as well.

InTRact will help you

How do I increase player loyalty?

Better service means happier players. Happier players keep coming back.

When was the last time a customer was happy about standing in line? Here are some great suggestions on how to deliver better customer service that will lead to increased player loyalty

  • Use ticketless promotion system, like Total Promo®, so patrons can enjoy a game – or a beer – and still get entries in the barrel
     
  • Broadcast the actual drawing live on display monitors around the casino. Your players can watch the actual drawing without having to leave their favorite machines
     
  • Use free-standing kiosks that move much faster than a customer service representative, thereby getting your players back in front of their favorite slot machine more quickly

Total Promo® and Games Direct®, part of the InTRact™ CRM software solution from Tech Results, can help you improve your patron's gaming experience, while simultaneously helping you build player loyalty, drive coin in and improve the ROI of your promotions.

How can I tell how my promotions are performing?

Gauge your marketing efforts! See what events, offers, and promotions impacted your revenue. 

WAGER presents reliable, comprehensive information delivered via dashboards, static reports, and live reporting that your executives, managers, and analysts can utilize to make the best decision for your success.
 

WAGER will help you

Tech Results provides two enterprise software solutions, specifically designed for the casino gaming and hospitality industry.  Together with numerous accompanying modules,  including data warehousing, promotions management systems and host management applications, our leading-edge InTRact™ and WAGER® platforms represent the most comprehensive CRM and BI solutions available for the gaming industy.

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